Cookbook Recipe Targeting
One of the most searched recipe-related terms each year are “Cookbooks.” This trend is evident from our recipe indexing across thousands of publishers at Gourmet Ads, highlighting a unique opportunity for companies advertising cookbooks, culinary tools, and grocery stores.
Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online, and it’s an integral part of our identity. Our founder is a professional chef, and the entire Gourmet Ads team consists of passionate foodies and bloggers. We provide Recipe Targeting across publisher content in real time, as well as through audience segments in our ad server or yours, via various DMP and DSP integrations. No other company has the depth in Recipe Targeting that we do.
Reach Cookbook Shoppers
We offer the ability to advertise on pages next to cookbook reviews or to audiences who have recently shown interest in cookbooks. We understand that those browsing cookbooks are often preparing to cook or looking for inspiration for their next meal.
Cookbook Targeting Solutions
Realtime Targeting
Our Realtime Cookbook Targeting option allows advertisers to run their ads next to a cookbook-related page as shoppers explore. This is the ultimate solution for promoting cookbooks or related culinary products, across our managed supply and through audience extension.
Cookbook Audience Targeting
Our Cookbook Audience Targeting options enable advertisers to reach people who have recently engaged with cookbook content. This approach offers significantly larger scale than our Realtime Targeting option.
Popular Cookbook Recipes
We observe a wide range of cookbook-related searches and content across our publishers, with millions of searches occurring each month. The top twenty cookbook searches we see include:
- Best Cookbooks
- Easy Cookbook recipes
- Healthy cookbooks
- Baking cookbooks
- Vegetarian cookbooks
- Instant Pot cookbooks
- Gluten Free cookbooks
- International cookbooks
- Cookbooks for beginners
- Family friendly cookbooks
- Gourmet Cookbooks
- Meal Prep cookbooks
- Slow cooker cookbooks
- Plant based cookbooks
- Mediterranean cookbooks
- Regional Cookbooks
- Seasonal Cookbooks
- Vegan Cookbooks
- Teen Cookbooks
- Celebrity Chef Cookbooks
Campaign Options for Targeting
- Programmatic Advertising via Deal ID / PMP
- Curated Deals
- Managed Services
Media Formats for Campaign Targeting
Let’s Get Started !
Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen advertising campaign has the best possible combination of Premium Guaranteed Inventory, Scale, First Party Data, Contextual Targeting and Programmatic Advertising elements.