728×90 Banner / Leaderboard Ad Unit
728×90
The 728×90 Banner Ad Unit or Leaderboard as it is often referred is typically placed at the top of a website either above the content or within the header itself. Because its usually above the fold placement on many websites the 728×90 Banner performs extremely well for branding campaigns, especially when high viewability is essential.
Across Gourmet Ads, the 728×90 Ad Unit is popular on large Recipe Websites and Food Blogs and is often run nearby a 300×250 for maximum exposure for advertisers.
From a branding perspective, the 728×90 is considered by most advertisers as a strong performing ad unit, and is used on nearly every campaign run on Gourmet Ads.
Features of the 728×90 Banner Ad Unit;
- Commonly placed Above the Fold
- Typically High Viewability
- Consistent Results for Advertisers
- Can be run as an expandable unit or standard unit
- Ideal for all types of Rich Media
- Approved IAB Ad Unit
Don’t have a 728×90 Ad Creative ?
Gourmet Ads can take your existing creative assets and develop 728×90 ad units for your campaign using your brand standards quickly and cost effectively.
Need Creative Specifications for a 728×90 Ad Unit?
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Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen advertising campaign has the best possible combination of Premium Guaranteed Inventory, Scale, First Party Data, Contextual Targeting and Programmatic Advertising elements.
